Artist Marketing

Fridays, from now on, will be all about music videos. We’re kicking off our new feature, Video Fridays, with 10 awesome videos from TuneCore Artists. If you’re interested in having your music video considered for a future Video Fridays feature, tweet @TuneCore with a link to your video, using the hashtag #TCvideofridays.

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February 17, 2012 · 0 comments in Artist Marketing,Marketing & Promotion,Video

Post image for TV, Film, & Broadway Star Melora Hardin Discusses Her New Album & Merging Music With Her Other Creative Passions

Some may know her as Jan on “The Office.” Others may know her as Roxie Hart from Broadway’s “Chicago: The Musical.” And still others may know her as Melora Hardin, a singer whose voice commands an audience. No matter how she’s expressing herself, Melora is a true performer who thrives on sharing her passion for the arts with her fans. Read on as she talks to us about the range of her latest album “All The Way To Mars,” how her stage, film, and television work influence each other, and what we can look forward to down the road.

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February 16, 2012 · 0 comments in Artist Marketing,Artist Profiles,COREnered,Marketing & Promotion

For Valentine’s Day we wanted to celebrate our love for TuneCore Artists. We’ve put together a playlist of love-themed songs submitted by TuneCore Artists who showed us their #TuneCoreLove.

Enjoy the music!

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February 14, 2012 · 5 comments in Artist Marketing,Marketing & Promotion,Videos

February 8, 2012

Show Us Your #TuneCoreLove

Post image for Show Us Your #TuneCoreLove

Hey TuneCore Artists!

We’re interested in seeing how you’re planning to display your love this Valentine’s Day. Share with us your video serenades by following @TuneCore on Twitter and tweeting us with the hashtag #TuneCoreLove followed by a link of your video (please make sure to include your TuneCore artist name in your tweet or post).

Selected videos will be featured on the TuneCore blog’s Valentine’s Day playlist; TuneCore will promote the playlist via Facebook and Twitter and we hope you will too.

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February 8, 2012 · 2 comments in Artist Marketing,Marketing & Promotion,Video,Web/Tech

Post image for A Little Bit O’ TuneCore Country

While country music isn’t only about heartbreaks, drinking, trucks, cowboys and good times, a heck of a lot of it sure is. Ten of our favorite TuneCore country music song titles.

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February 8, 2012 · 0 comments in Artist Marketing,Marketing & Promotion,Songwriting

February 2, 2012

Like X, But With (Wh)Y

Post image for Like X, But With (Wh)Y

To paraphrase the worth-reading business writer Guy Kawasaki, in order for a company to succeed they must be able to describe themselves in terms of “Like X, but with Y.” So, for instance, you might be a maker of less-expensive noise cancelling headphones, and describe your product as, “Like those Bose headphones, but cheaper.” Essentially, this is shorthand for describing your competitive advantage. Competitive advantage is as important to music ventures as it is to any other type of business.

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February 2, 2012 · 6 comments in Artist Marketing,Marketing & Promotion,The Industry