Study: Blog Exposure Can Triple Sales For Signed Artists (but hey, what about the unsigned artist?)

it is difficult to sell anything online in Russia and Belarus because online payments have not yet become wide spread and easy to make.
but concrening blogging – my blog is getting me huge traffic to my web-site. I can imagine that it also end in few sales…

The BIONEMIS project has a very efficient (150 visitors/week) and fast growing MySpace blog. And BIONEMIS is only two month on MySpace as a newcomer. The blog helps sicnificant to grab peoples attention to listen to the music player. But I hope the audience understands that musicians can´t live by the people´s streaming and search activities but must have sells and income. And this is important to a start up artistic project, otherwise BIONEMIS must write books (That would be artistic too, by the way). If one forgets to post a daily blog comment on MySpace there are immediatly less site visitors during the day. But this is my personal point of view. Adding pictures of other artists can increase the MySpace traffic tricky. MySpace counts the images afterwards like a “fan”. I found it very critically because an artist should make music and not to be forced spending the whole day! and two years! collecting images for a poetry album to get attention. I´m controversial,if some or the big stars are a poorly exemplar by adding 30.000 pictures or if they are the lucky winners, but fortunately many successful don´t add all “band spam”. They belief first to their musical provisions and are therefore my personal favourits……………..

The BIONEMIS project has a very efficient (150 visitors/week) and fast growing MySpace blog. And BIONEMIS is only two month on MySpace as a newcomer. The blog helps sicnificant to grab peoples attention to listen to the music player. But I hope the audience understands that musicians can´t live by the people´s streaming and search activities but must have sells and income. And this is important to a start up artistic project, otherwise BIONEMIS must write books (That would be artistic too, by the way). If one forgets to post a daily blog comment on MySpace there are immediatly less site visitors during the day. But this is my personal point of view. Adding pictures of other artists can increase the MySpace traffic tricky. MySpace counts the images afterwards like a “fan”. I found it very critically because an artist should make music and not to be forced spending the whole day! and two years! collecting images for a poetry album to get attention. I´m controversial,if some or the big stars are a poorly exemplar by adding 30.000 pictures or if they are the lucky winners, but fortunately many successful don´t add all “band spam”. They belief first to their musical provisions and are therefore my personal favourits……………..

other than myspace, what are some of the more popular blog sites? also, youtube was mentioned, but they do not have a blog. do you mean just leaving comments on videos?

There’s a lot of popular blog “platforms” out there like MySpace, PJRake, such as LiveJournal and Blogger. But I consider a blog anything where people can leave comments, sample, review, and so on. I’d like to see how successful people have been with non-MySpace platforms.
–Peter

Blogging has tremendously urged my fan base to be a part of a movement so they would’nt feel lefted out. I have been able to generate over 12,000,000 fans on myspace and over 10,000,000 plays for the promotion of my new album “The Revolution” to be released in June 2008 through none other then TuneCore. A good friend of mine was the marketing consultant at Interscope/Geffen and drove Jibbs the second artist in history to hit 2x platinum on ringtone sales before the album hit the shelves through blogs, rss feeds, and podcast interviews. “Don’t underestimate the power of the net.” Let’s get this money and create independant mogules that don’t have to depend on the majors.

Fantastic, Fabian! That’s just the kind of story that’s redefining this industry. I’m so glad TuneCore was able to help even a little.
–Peter

just a quick FYI – there is a free 28 page pdf download called “The Music Industry: how to market, promote and make money from music while keeping your rights” we put together that has a section on blogging – tips and places to go
Click here to download it http://www.tunecore.com/images/artwork/templates/pdfs/tunecore_manual_dl.pdf

I think sites like Tunecore are a true blessing.
Many avenues are now open that would a few years ago be unthinkable.
Times have changed.

I think that blogs CAN be great, but most of us aging musicians need a little more help in getting this type of thing set up. Most full timers don’t have the extra time to devote to all the research and setup involved. Maybe, TuneCore could get a team on it with the tried and true ideas that work, for all the others out there. A HOW TO MANUAL as such. It could drive more album revenue for TuneCore, i.e., more song sales mean more motivation to create new albums of material for release.
FYI…I recently was introduced to a site called ConcertsInYourHome, Artist “ATHENA” (aka Oceanna ™). We don’t know of any other way to drive sales at this time, other than getting out there and creating a fan base. But, I am curious on how to get a FREE song posted on iTunes, just to start the BUZZ. Anyone else need this help?
–JAnthony

Thanks for the kind words, Michael! It’ll be interesting to see how this industry evolves. We will do all we can to shape it.
–Peter

JAnthony has a key point: blogs aren’t magic bullets, and even if you get one, not all blogs are created equal, not everyone designs or maintains them to the same level, etc. A lot of services exist for blogs, so I don’t know if TuneCore would go into that business, but it’s something to consider.
Free songs would be great, but iTunes has to make that decision. They do it editorially, at their own discretion. No one can request a song be free. It’s basically Apple’s call, and that makes sense, since it’s their store after all!
–Peter